Social Media Marketing Introduction | Training Course
Course Facts
- 1 day course
- Our Trainers are Authorised Professionals
- Live Online or Classroom-based
- Certificate of completion
- Maximum class size of 6 for scheduled courses
- Unlimited support after your course
- Courses at all levels: Introduction, Intermediate, Advanced and Masterclasses
Course Outline
- What is Social Media Marketing and Why does it Matter?
- Understanding your Audience
- Professional Branding and Content Creation
- Measuring your Impact
We offer Social Media Marketing Introduction as a private course, which means the course content can be fully customised to your exact learning requirements and run on your preferred dates.
Social Media Private One-to-One Training
One-to-one tuition tailored to your exact requirements. Your choice of duration, dates and content.
Enquire NowSocial Media Team Training for Companies
Group bookings provide you with the most cost-effective way to train your team.
Enquire NowSocial Media Marketing Introduction — Team Training and Bespoke Sessions
Booking a private training session allows you to focus on your exact needs on dates that work best for you or your team.
- Sessions can be run online or in person, on your site or at our London training centre.
- We manage training for many of the UK’s largest companies, taking care of all the admin, working with you to ensure the perfect course.
- Our expert trainers will first understand your requirements and then tailor each session to your exact specification.
- We offer a free consultation service to work out every detail of your course.
Prices for bespoke sessions with our expert trainers start at £595 + VAT, depending on the course and number of people.
Costs include all preparation time to customise the course to your exact requirements.
Overview of Social Media Marketing Introduction
Course Outline for the Social Media Marketing Introduction Training Course
What is Social Media Marketing and Why does it Matter?
- What is social media marketing?
- Understanding the major social media platforms.
- Why businesses need to use social media for marketing
- Social media marketing and branding
- Keeping the platform happy and active
- Building an active and engaged audience
Understanding your Audience
- Who uses each social platform?
- Who else do they follow and engage with?
- Building a brand
- Which posts work, and which don’t?
- How often do they want to hear from you?
Professional Branding and Content Creation
- Creating your tone of voice
- Platform specific content creation
- Customer differentiation
- Generating and prioritising content
- The importance of video and imagery
- Tools for creating great imagery
- Instagram marketing principles
Measuring your Impact
- Posting with purpose
- Basic analytics
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Why Transmedia?
Unlimited Training Support
We offer unlimited training support after your course.
Bespoke Training Solutions
Customised training and software solutions based on your exact specification.
Worldwide Creative Skills Training
Join our authorised training courses live online from anywhere in the world.
Authorised Training Professionals
Our experts are accredited by Adobe, Apple and Claris and bring years of experience and real-world expertise.
Courses Live Online
Join our virtual classrooms to learn from the comfort of your own space in real time from our accredited training experts.
SEE COURSESClassroom Training
Join us at one of our Authorised Training Centres for a traditional classroom-based experience.
We have everything ready for you to have the best training experience.
SEE COURSESPrivate Courses
One-to-one tuition or a private group training with just you or your colleagues.
We can train you live online, at one of our centres or onsite, wherever you are located.
SEE COURSESUseful Links
- Social Media Marketing (SMM) explained – What it is, how it works, pros and cons
- Social Media Marketing: The Ultimate Guide – Discover how social media marketing can help you generate leads, boost conversions, and increase brand awarenes
- Wikipedia page for Social Media – History and capabilities of Social Media
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