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Boost productivity with prompt writing expertise. Learn from experts to optimise your prompts effectively and intelligently.

1 day course     10am - 5pm     Live Online or Classroom-based

What you will learn

  • Understanding how AI models respond to prompts, enabling clearer instructions that improve accuracy, relevance and professional reliability.
  • How to set realistic expectations for AI tools, improving judgement, productivity and confidence when using AI for SEO.
  • Recognising safe and responsible AI use, helping protect confidential data while maintaining human oversight in workplace decisions.
  • How to apply practical prompt frameworks like CRAFT, producing clearer outputs for marketing, design and management tasks.
  • Applying structured prompt types effectively, enabling faster drafting, summarising, ideation and content optimisation across professional workflows.
  • How to evaluate AI outputs critically, improving accuracy, tone fit and actionability before using results professionally.
  • Testing and refining prompts iteratively, empowering professionals to troubleshoot issues and achieve consistent, high quality results.
  • How to choose appropriate AI tools confidently, boosting productivity through better task matching and AI analytics insights.
  • Prompt Writing for AI Introduction

    Great to meet you all! I really enjoyed the course; my trainer was extremely knowledgeable and a very good trainer.

    Staedtler
    February 2026
  • Thanks again for the session last week. I've received more glowing feedback about how inspired and engaged the team felt.

    Molson Coors
    May 2026
  • We had a really good session. I'm looking forward to sharing the learning with my team.

    Care Quality Commission
    April 2026
  • Excellent Figma session - really engaging trainer with some really great tips on how to rapidly author content. Took time to understand context and flex the session to our needs which was brilliant.

    Adobe
    May 2026
  • The team all found the coaching on Monday really good, the guys all enjoyed it. They spoke highly of the trainer and how he was so flexible on content and tailoring the session to our needs.

    Starlizard
    March 2026
  • Yesterday's training was fantastic. We learned quite few new things and useful tricks! The team found it incredibly valuable and was very pleased with the session overall. Thank you so much!

    Acteon Communications
    April 2026
  • I liked how our trainer thought about what would apply to us, knowing he covers so many areas within Photoshop.

    Comfy Group
    May 2026
  • Really informative. Learned lots of tricks and processes that I wouldn't have even considered existed! Will definitely help to streamline my editing process and be more productive. Thank you!

    Royal Shakespeare Company
    May 2026
  • Our trainer was unbelievably knowledgeable, explained himself well and provided a great teaching environment. Staff were welcoming and accommodating. Will recommend for team training at work!

    West Herts College
    March 2026
  • Brilliant course, very well taught!

    Shannon S
    May 2026
  • I had to rush off and miss the end of class but it was fantastic.

    Pippa R
    May 2026
  • Our trainer's style was well suited to my way of learning (which is challenging for most lecturers). He is extremely patient and so very knowledgeable.

    KPMG
    February 2026
  • Very helpful, informative training. Relaxed atmosphere and felt very comfortable asking questions.

    The White Company
    May 2026
  • Our tutor was fantastic, ran through things at a great pace and you never felt left behind. He was always happy to answer any question we had clearly and concisely. Highly recommend Transmedia!

    The White Company
    March 2026
  • The course was great! Our tutor was great as well, very friendly and extremely knowledgeable. Thanks for the all the helpful links and appreciate the ongoing support too!

    CPL One Limited
    April 2026
  • Prompt Writing for AI Introduction

    Great to meet you all! I really enjoyed the course; my trainer was extremely knowledgeable and a very good trainer.

    Staedtler
    February 2026
  • Thanks again for the session last week. I've received more glowing feedback about how inspired and engaged the team felt.

    Molson Coors
    May 2026
  • We had a really good session. I'm looking forward to sharing the learning with my team.

    Care Quality Commission
    April 2026
  • Excellent Figma session - really engaging trainer with some really great tips on how to rapidly author content. Took time to understand context and flex the session to our needs which was brilliant.

    Adobe
    May 2026
  • The team all found the coaching on Monday really good, the guys all enjoyed it. They spoke highly of the trainer and how he was so flexible on content and tailoring the session to our needs.

    Starlizard
    March 2026
  • Yesterday's training was fantastic. We learned quite few new things and useful tricks! The team found it incredibly valuable and was very pleased with the session overall. Thank you so much!

    Acteon Communications
    April 2026
  • I liked how our trainer thought about what would apply to us, knowing he covers so many areas within Photoshop.

    Comfy Group
    May 2026
  • Really informative. Learned lots of tricks and processes that I wouldn't have even considered existed! Will definitely help to streamline my editing process and be more productive. Thank you!

    Royal Shakespeare Company
    May 2026
  • Our trainer was unbelievably knowledgeable, explained himself well and provided a great teaching environment. Staff were welcoming and accommodating. Will recommend for team training at work!

    West Herts College
    March 2026
  • Brilliant course, very well taught!

    Shannon S
    May 2026
  • I had to rush off and miss the end of class but it was fantastic.

    Pippa R
    May 2026
  • Our trainer's style was well suited to my way of learning (which is challenging for most lecturers). He is extremely patient and so very knowledgeable.

    KPMG
    February 2026
  • Very helpful, informative training. Relaxed atmosphere and felt very comfortable asking questions.

    The White Company
    May 2026
  • Our tutor was fantastic, ran through things at a great pace and you never felt left behind. He was always happy to answer any question we had clearly and concisely. Highly recommend Transmedia!

    The White Company
    March 2026
  • The course was great! Our tutor was great as well, very friendly and extremely knowledgeable. Thanks for the all the helpful links and appreciate the ongoing support too!

    CPL One Limited
    April 2026

This Prompt Writing for AI Introduction course includes

  • bullet point icon Authorised Certificate
  • bullet point icon Lifetime support after your course
  • bullet point icon Course materials
  • bullet point icon Live Instructor-led training
  • bullet point icon Refreshments all day
  • bullet point icon Latest Mac or PC ready to go
  • bullet point icon Authorised Trainers
  • bullet point icon Hands-on exercises

Course Dates


Date Location Price (ex VAT)  
Thu 16 Jul 2026 London £395
Wed 19 Aug 2026 Live Online £395
Thu 17 Sep 2026 London £395
Mon 19 Oct 2026 Live Online £395
Wed 18 Nov 2026 London £495
Thu 17 Dec 2026 Live Online £495

Video success stories

NHM Emma
Adobe Carlo
Adobe Sven and Stephane
Adobe Rishi
Elena
Josie and Vanessa
Roze and Erin
Adobe Max
Adobe Quintijn
Danielle
Adobe Lemeeka
Julia from Letters by Julia
Adobe Claudia
Sage Francesca
Exeter University Gloria

Course Outline for Prompt Writing for AI Introduction

AI prompt writing fundamentals for contemporary workplaces

  • Understanding how large language models generate responses using probability, context and training data
  • Recognising why prompt writing is now a core professional skill across marketing, design, management and business roles
  • Comparing how 2 or 3 popular AI's respond differently to the same request
  • Setting realistic expectations for accuracy, tone, creativity and reliability when working with AI tools

Safe and responsible use of AI in professional environments

  • Understanding hallucinations and why AI can sound confident when incorrect
  • Knowing what information should never be shared with AI (personal, financial, medical and confidential business data)
  • Human oversight: why AI outputs must always be reviewed before professional use
  • Practical guidelines for responsible workplace adoption

AI prompt structures and common prompt types

  • Recognising instruction, rewriting, summarising, ideation and planning prompts used in everyday work
  • Understanding zero-shot, few-shot and step-by-step prompting (explained without technical jargon)
  • Reducing ambiguity by clarifying intent, assumptions and desired outcomes
  • Strengthening weak prompts to improve relevance, clarity and usefulness

A practical prompt framework (CRAFT)

  • Context: setting background and purpose
  • Role: defining who the AI should act as
  • Audience: specifying who the output is for
  • Format: controlling structure and length
  • Tone: guiding communication style
  • Applying CRAFT to real workplace examples

AI prompt writing for clarity, context and output control

  • Structuring prompts so AI understands purpose, background and required output
  • Writing role prompts to guide tone, expertise level and professional perspective
  • Using formatting constraints and examples to control length, structure and style
  • Comparing prompt results across tools to understand consistency and variation

AI tools selection for common professional tasks

  • Understanding strengths and limitations of commonly used AI's
  • Using different AI's drafting, brainstorming, tone control, email writing, analysis, summaries, image generation, etc

Evaluating AI outputs professionally

  • Assessing relevance, accuracy, clarity, tone fit and actionability
  • Identifying bias, gaps and unsupported assumptions
  • Knowing when to refine a prompt versus when to restart
  • Building confidence in judging output quality independently

Prompt testing, refinement and troubleshooting

  • Testing prompts iteratively to improve accuracy, tone and relevance
  • Refining instructions when outputs are confusing, incomplete or off-target
  • Recognising common causes of poor AI responses and correcting them
  • Using conversational prompting and chaining instead of trying to write ”perfect” prompts each time
Show more

FAQs about the Prompt Writing for AI Introduction course

Is this Prompt Engineering course suitable for me?

This course is designed for people who are new to Prompt Engineering or have been writing prompts for a while but have never had formal training or who would like to learn best practice in prompt engineering. If you have any questions about whether the course could meet your needs, please speak to our customer service team, who will be delighted to advise you.

Will I receive a certificate upon completion of my Prompt Engineering Introduction course?

Yes, you'll receive a certificate of completion from Transmedia, demonstrating your knowledge and attendance on our Prompt Engineering Introduction course. Our certificates note our Authorised Training Centre status.

How is the content taught throughout the Prompt Engineering Introduction course?

Our Prompt Engineering Introduction course is extremely interactive. You will be learning how to write better prompts throughout the day, working through examples and live projects under the guidance of our trainer, who will be supporting you through each step.

What is the recommended number of people for the class when I attend the Prompt Engineering Introduction course?

For private classes in Prompt Engineering Introduction, we recommend a maximum of 8 to 10 people from the same company in the class. Please ask our customer service team to help you find the right balance of people per class and the number of days training you need.

Should I attend the Prompt Engineering Introduction course in person or live online?

For in-person courses at our London training centre, you will receive a warm personal welcome, your choice of the latest Mac or PC and morning and afternoon refreshments. If you prefer to attend remotely, rest assured that you will be taught live by the same experts that deliver our in-person courses, covering the same training content, using the same exercises and materials. A second monitor is recommended but not essential.

What support is available after I attend the Prompt Engineering Introduction course?

We offer ongoing support to our Prompt Engineering Introduction course attendees through email and by arrangement, phone calls. You are welcome to ask any questions on topics covered during training. Our trainer will always do their best to explain principles and help you with any issues you encounter.

Prompt Writing for AI Introduction — Team and Bespoke Training

Booking a private training session allows you to focus on your exact needs on dates that work best for you or your team.

  • Sessions can be run online or in person, on your site or at our London training centre.
  • We manage training for many of the UK’s largest companies, taking care of all the admin, working with you to ensure the perfect course.
  • Our expert trainers will first understand your requirements and then tailor each session to your exact specification.
  • We offer a free consultation service to work out every detail of your course.

Prices for bespoke sessions with our expert trainers start at £595 + VAT, depending on the course and number of people.
Costs include all preparation time to customise the course to your exact requirements.

Private One-to-One Training

One-to-one tuition tailored to your exact requirements. Your choice of duration, dates and content.

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Team Training for Companies

Group bookings provide you with the most cost-effective way to train your team.


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We offer unlimited training support after your course.

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Join our authorised training courses live online from anywhere in the world.

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