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Instagram for Business Introduction | Training Course


  • Absolutely top quality training and facilities.

    National Museum of Wales
    January 2025
  • Using LinkedIn for Business Development and Marketing

    Very enjoyable, well-paced tuition, tailored and relevant to my workplace demands.

    RAF
    January 2025
  • Social Media Content Marketing Introduction

    Lovely accommodation and atmosphere. The training was well structured and clear.

    Alistair Sawday Publishing
    January 2025
  • Social Media Content Marketing Introduction

    The course was an excellent experience and will further my career opportunities.

    Adjective Graphic Design
    January 2025
  • Social Media Marketing Introduction

    Amazing, thank you for the slides! The course was great, it gave me a deeper understanding of how best to work with each social media channel and how that knowledge can help to elevate our company.

    MICROBIOLOGY SOCIETY
    February 2025
  • Using LinkedIn for Business Development and Marketing

    The trainer had great experience and was very patient.

    Kieran M
    February 2025
  • LinkedIn Fundamentals for Business

    I have been very impressed with the trainer and I thought the course was very good.

    Leaders Roman Group
    February 2025
  • An excellent trainer with extreme depth of knowledge in the product. Also some really good and helpful shortcuts.

    February 2025
  • Great delivery, enjoyable training session.

    February 2025

Course Facts

  • 1 day course
  • Our Trainers are Authorised Professionals
  • Live Online or Classroom-based
  • Certificate of completion
  • Maximum class size of 6 for scheduled courses
  • Unlimited support after your course
  • Courses at all levels: Introduction, Intermediate, Advanced and Masterclasses

Course Outline

  • Introduction and Instagram Landscape
  • Setting Up and Optimising Your Instagram Business Profile
  • Content Strategy and Creation
  • Advanced Instagram Features for Business
  • Growing Your Instagram Presence
  • Analytics and Optimisation
FULL OUTLINE

We can tailor this course to you

If you have specific requirements, talk to us about customising this course to meet your exact needs.

Enquire Now
  • Absolutely top quality training and facilities.

    National Museum of Wales
    January 2025
  • Using LinkedIn for Business Development and Marketing

    Very enjoyable, well-paced tuition, tailored and relevant to my workplace demands.

    RAF
    January 2025
  • Social Media Content Marketing Introduction

    Lovely accommodation and atmosphere. The training was well structured and clear.

    Alistair Sawday Publishing
    January 2025
  • Social Media Content Marketing Introduction

    The course was an excellent experience and will further my career opportunities.

    Adjective Graphic Design
    January 2025
  • Social Media Marketing Introduction

    Amazing, thank you for the slides! The course was great, it gave me a deeper understanding of how best to work with each social media channel and how that knowledge can help to elevate our company.

    MICROBIOLOGY SOCIETY
    February 2025
  • Using LinkedIn for Business Development and Marketing

    The trainer had great experience and was very patient.

    Kieran M
    February 2025
  • LinkedIn Fundamentals for Business

    I have been very impressed with the trainer and I thought the course was very good.

    Leaders Roman Group
    February 2025
  • An excellent trainer with extreme depth of knowledge in the product. Also some really good and helpful shortcuts.

    February 2025
  • Great delivery, enjoyable training session.

    February 2025

We offer Instagram for Business Introduction as a private course, which means the course content can be fully customised to your exact learning requirements and run on your preferred dates.

Social Media Private One-to-One Training

One-to-one tuition tailored to your exact requirements. Your choice of duration, dates and content.

Enquire Now

Social Media Team Training for Companies

Group bookings provide you with the most cost-effective way to train your team.

Enquire Now

Instagram for Business Introduction — Team Training and Bespoke Sessions

Booking a private training session allows you to focus on your exact needs on dates that work best for you or your team.

  • Sessions can be run online or in person, on your site or at our London training centre.
  • We manage training for many of the UK’s largest companies, taking care of all the admin, working with you to ensure the perfect course.
  • Our expert trainers will first understand your requirements and then tailor each session to your exact specification.
  • We offer a free consultation service to work out every detail of your course.

Prices for bespoke sessions with our expert trainers start at £595 + VAT, depending on the course and number of people.
Costs include all preparation time to customise the course to your exact requirements.

Overview of Instagram for Business Introduction

This course is aimed at those new to using Instagram who want to learn how to create and optimise an Instagram Business account and how to tailor it to their own industry. During the course, we will show attendees how to develop a content strategy that aligns with their own brand and engages their target audience. They will learn how to use Instagram's key features effectively for business growth and audience engagement and Instagram Insights to measure performance and refine their strategy. Topics covered include Introduction and instagram landscape, Setting up and optimising your instagram business profile, Content strategy and creation, Advanced instagram features for business, Growing your instagram presence and Analytics and optimisation.
Read More...

Course Outline for the Instagram for Business Introduction Training Course

Introduction and Instagram Landscape

  • Welcome and course overview
  • The role of Instagram in modern digital marketing
  • Key differences between personal and business accounts

Setting Up and Optimising Your Instagram Business Profile

  • Converting to a business account
  • Crafting an effective bio and choosing the right profile picture
  • Leveraging Instagram's business-specific features

Content Strategy and Creation

  • Understanding your target audience
  • Developing a content calendar
  • Best practices for creating engaging posts, Stories and Reels
  • Hands-on exercise: Creating a post using provided templates

Advanced Instagram Features for Business

  • Maximising the impact of Instagram Stories and Highlights
  • Creating effective Reels for business promotion
  • Using Instagram TV for long-form content

Growing Your Instagram Presence

  • Hashtag strategies for increased visibility
  • Collaborations and influencer partnerships
  • Running contests and give-aways
  • Paid promotion basics

Analytics and Optimisation

  • Understanding Instagram Insights
  • Key metrics for measuring success
  • Using data to refine your strategy
  • Q&A and course wrap-up

Our Clients

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Why Transmedia?

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Unlimited Training Support

We offer unlimited training support after your course.

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Bespoke Training Solutions

Customised training and software solutions based on your exact specification.

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Worldwide Creative Skills Training

Join our authorised training courses live online from anywhere in the world.

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Authorised Training Professionals

Our experts are accredited by Adobe, Apple and Claris and bring years of experience and real-world expertise.

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Courses Live Online

Join our virtual classrooms to learn from the comfort of your own space in real time from our accredited training experts.

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Classroom Training

Join us at one of our Authorised Training Centres for a traditional classroom-based experience.

We have everything ready for you to have the best training experience.

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Private Courses

One-to-one tuition or a private group training with just you or your colleagues.

We can train you live online, at one of our centres or onsite, wherever you are located.

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