Web Banner Ad Production

Course Facts

  • 1 day course
  • Our Trainers are Authorised Professionals
  • Live Online or Classroom-based
  • Certificate of completion
  • Maximum class size of 6 for scheduled courses
  • Unlimited support after your course
  • Courses at all levels: Introduction, Intermediate, Advanced and Masterclasses

Course Outline

  • Overview of Web Banner Advertising
  • Creating a Banner Ad
  • Using Photoshop to create a Banner Ad
  • Exporting Banner Ad Images
  • Creating Animated Banner Ads

Private One-to-One Training

One-to-one tuition tailored to your exact requirements. Your choice of duration, dates and content.

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Team Training for Companies

Group bookings provide you with the most cost-effective way to train your team.

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Team Training and Bespoke Sessions

Booking a private training session allows you to focus on your exact needs on dates that work best for you or your team.

  • Sessions can be run online or in person, on your site or at our London training centre.
  • We manage training for many of the UK’s largest companies, taking care of all the admin, working with you to ensure the perfect course.
  • Our expert trainers will first understand your requirements and then tailor each session to your exact specification.
  • We offer a free consultation service to work out every detail of your course.

Prices for bespoke sessions with our expert trainers start at £525 + VAT.


This is an introductory course for anyone wanting to learn how to create Web Banner Ads. In this course, students will produce engaging web banner ads using industry-standard tools. The course focuses on the essentials, and emphasises best practice throughout the course.

Course Outline

Overview of Web Banner Advertising

  • Types of Banner Ads
  • IAB Standard Banner Ad Sizes
  • Tools used to create Banner Ads
  • How Banner Ads are deployed

Creating a Banner Ad

  • Animated vs Static Ads
  • Vector vs Pixel based Ads
  • Writing effective ad copy

Using Photoshop to create a Banner Ad

  • Overview of Photoshop's Tools
  • Creating a new Banner Ad
  • Adding and formatting text
  • Adding graphics
  • Importing photos
  • Editing photos
  • Using Layers in Photoshop

Exporting Banner Ad Images

  • Image file formats: JPEG, GIF, PNG
  • Pros and Cons of each image format
  • Using Photoshop's Save for Web feature
  • Optimising image quality and size

Creating Animated Banner Ads

  • Tools for creating animated ads
  • Pros and Cons of animated ads
  • Creating effective animations
  • Using Photoshop to create animated banner ads
  • Using the Animation panel
  • Understanding Tweening
  • Exporting the animation

Using Adobe Flash for Banner Ads

  • Advantages of using Flash
  • Export formats: GIF vs SWF
  • Understanding the Flash work area
  • Using the timeline
  • Using layers
  • Motion vs Shape Tweening
  • Importing photos
  • Creating motion and fade effects
  • Exporting your animation

Our Clients

Our Recent Success Stories

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Picture Editor at Reach PLC

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Why Transmedia?

Unlimited Training Support

We offer unlimited training support after your course.

Bespoke Training Solutions

Customised training and software solutions based on your exact specification.

Worldwide Creative Skills Training

Join our authorised training courses live online from anywhere in the world.

Authorised Training Professionals

Our experts are accredited by Adobe, Apple and Claris and bring years of experience and real-world expertise.

Courses Live Online

Join our virtual classrooms to learn from the comfort of your own space in real time from our accredited training experts.


Classroom Training

Join us at one of our Authorised Training Centres for a traditional classroom-based experience.

We have everything ready for you to have the best training experience.


Private Courses

One-to-one tuition or a private group training with just you or your colleagues.

We can train you live online, at one of our centres or onsite, wherever you are located.


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