Responding Effectively to Comments on Social Media


  • Using LinkedIn for Business Development and Marketing

    The trainer had great experience and was very patient.

    Kieran M
    March 2024
  • Using LinkedIn for Business Development and Marketing

    Very enjoyable, well-paced tuition, tailored and relevant to my workplace demands.

    RAF
    March 2024
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    National Museum of Wales
    March 2024
  • Social Media Content Marketing Introduction

    Lovely accommodation and atmosphere. The training was well structured and clear.

    Alistair Sawday Publishing
    March 2024
  • Social Media Content Marketing Introduction

    The course was an excellent experience and will further my career opportunities.

    Adjective Graphic Design
    March 2024
  • Great delivery, enjoyable training session.

    March 2024
  • An excellent trainer with extreme depth of knowledge in the product. Also some really good and helpful shortcuts.

    March 2024

Course Facts

  • 3 hour course
  • Our Trainers are Authorised Professionals
  • Live Online or Classroom-based
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Course Outline

  • Understanding Facebook
  • Understanding Twitter
  • Responding to comments positively
  • Setting the tone
  • Taking it offline
FULL OUTLINE
  • Using LinkedIn for Business Development and Marketing

    The trainer had great experience and was very patient.

    Kieran M
    March 2024
  • Using LinkedIn for Business Development and Marketing

    Very enjoyable, well-paced tuition, tailored and relevant to my workplace demands.

    RAF
    March 2024
  • Creating a Digital and Social Media Strategy

    Absolutely top quality training and facilities.

    National Museum of Wales
    March 2024
  • Social Media Content Marketing Introduction

    Lovely accommodation and atmosphere. The training was well structured and clear.

    Alistair Sawday Publishing
    March 2024
  • Social Media Content Marketing Introduction

    The course was an excellent experience and will further my career opportunities.

    Adjective Graphic Design
    March 2024
  • Great delivery, enjoyable training session.

    March 2024
  • An excellent trainer with extreme depth of knowledge in the product. Also some really good and helpful shortcuts.

    March 2024

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Overview

This 3 hour course provides tools and tips on how to reply to comments and complaints on your social media accounts. While the course outline refers to FaceBook and Twitter, the recommendations can be applied to any social media platform.
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Course Outline

Understanding Facebook

  • Overview of Facebook as a platform and how comments and replies impact the reach and credibility of the page

Understanding Twitter

  • The real-time nature of Twitter and its use for complaint handling

Responding to comments positively

  • Keeping it simple
  • Removing word fat
  • Clarity over cleverness
  • Business writing fundamentals

Setting the tone

  • What is the business tone of voice
  • Maintaining the tone in communication
  • Exercise (keeping it clear and concise)

Taking it offline

  • Removing the complaint from public view
  • The complaint flow

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