Social Media Intermediate


  • Using LinkedIn for Business Development and Marketing

    The trainer had great experience and was very patient.

    Kieran M
    March 2024
  • Social Media Content Marketing Introduction

    Lovely accommodation and atmosphere. The training was well structured and clear.

    Alistair Sawday Publishing
    March 2024
  • Using LinkedIn for Business Development and Marketing

    Very enjoyable, well-paced tuition, tailored and relevant to my workplace demands.

    RAF
    March 2024
  • Social Media Content Marketing Introduction

    The course was an excellent experience and will further my career opportunities.

    Adjective Graphic Design
    March 2024
  • Creating a Digital and Social Media Strategy

    Absolutely top quality training and facilities.

    National Museum of Wales
    March 2024
  • An excellent trainer with extreme depth of knowledge in the product. Also some really good and helpful shortcuts.

    March 2024
  • Great delivery, enjoyable training session.

    March 2024

Course Facts

  • 1 day course
  • Our Trainers are Authorised Professionals
  • Live Online or Classroom-based
  • Certificate of completion
  • Maximum class size of 6 for scheduled courses
  • Unlimited support after your course
  • Courses at all levels: Introduction, Intermediate, Advanced and Masterclasses

Course Outline

  • What is Social Media Marketing and Why does it Matter?
  • Understanding your Audience
  • Professional Branding and Content Creation
  • Engagement and Social Growth
  • Key task and round table session - each delegate can bring their personal challenges and queries and as a group they work to build an effective approach.
FULL OUTLINE
  • Using LinkedIn for Business Development and Marketing

    The trainer had great experience and was very patient.

    Kieran M
    March 2024
  • Social Media Content Marketing Introduction

    Lovely accommodation and atmosphere. The training was well structured and clear.

    Alistair Sawday Publishing
    March 2024
  • Using LinkedIn for Business Development and Marketing

    Very enjoyable, well-paced tuition, tailored and relevant to my workplace demands.

    RAF
    March 2024
  • Social Media Content Marketing Introduction

    The course was an excellent experience and will further my career opportunities.

    Adjective Graphic Design
    March 2024
  • Creating a Digital and Social Media Strategy

    Absolutely top quality training and facilities.

    National Museum of Wales
    March 2024
  • An excellent trainer with extreme depth of knowledge in the product. Also some really good and helpful shortcuts.

    March 2024
  • Great delivery, enjoyable training session.

    March 2024

Private One-to-One Training

One-to-one tuition tailored to your exact requirements. Your choice of duration, dates and content.

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Team Training for Companies

Group bookings provide you with the most cost-effective way to train your team.

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Team Training and Bespoke Sessions

Booking a private training session allows you to focus on your exact needs on dates that work best for you or your team.

  • Sessions can be run online or in person, on your site or at our London training centre.
  • We manage training for many of the UK’s largest companies, taking care of all the admin, working with you to ensure the perfect course.
  • Our expert trainers will first understand your requirements and then tailor each session to your exact specification.
  • We offer a free consultation service to work out every detail of your course.

Prices for bespoke sessions with our expert trainers start at £525 + VAT.

Overview

This course offers an opportunity for delegates to move past a ‘broadcasting' social media strategy and onto a more strategic, advanced approach to getting the best out of social media.
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Course Outline

What is Social Media Marketing and Why does it Matter?

  • What is social media marketing?
  • Understanding the major social media platforms.
  • Why businesses need to use social media for marketing
  • Social media marketing and branding
  • Social media marketing and consumer relationships
  • Social media marketing and community management

Understanding your Audience

  • Who uses each social platform?
  • Who else do they follow and engage with?
  • Building a brand ‘avatar’
  • Which posts work, and which don’t?
  • Where to find information about your audience.
  • How often do they want to hear from you?

Professional Branding and Content Creation

  • Creating your tone of voice
  • Platform specific content creation
  • The 7 deadly sins of social
  • Understanding the importance of imagery
  • Tools to creating great imagery

Engagement and Social Growth

  • Engaging and building an audience across the major platforms
  • Challenges to growth
  • Follow/unfollow rules and advice
  • Understanding when to choose paid for posts vs organic
  • Measuring and assessing your growth with monthly reporting

Key task and round table session - each delegate can bring their personal challenges and queries and as a group they work to build an effective approach.

Our Clients

Our Recent Success Stories

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InDesign

Cassie's Story

Designer at Dixon Interiors

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Consultancy and Development

Carly's Story

Managing Director at FSL Aerospace

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Amy's Story

Graphic Designer at Bedfont Scientific

30 years working with our clients
Five Star Training Five Star Training Five Star Training Five Star Training Five Star Training   600+ Reviews

Why Transmedia?

Unlimited Training Support

We offer unlimited training support after your course.

Bespoke Training Solutions

Customised training and software solutions based on your exact specification.

Worldwide Creative Skills Training

Join our authorised training courses live online from anywhere in the world.

Authorised Training Professionals

Our experts are accredited by Adobe, Apple and Claris and bring years of experience and real-world expertise.

Courses Live Online

Join our virtual classrooms to learn from the comfort of your own space in real time from our accredited training experts.

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Classroom Training

Join us at one of our Authorised Training Centres for a traditional classroom-based experience.

We have everything ready for you to have the best training experience.

SEE COURSES

Private Courses

One-to-one tuition or a private group training with just you or your colleagues.

We can train you live online, at one of our centres or onsite, wherever you are located.

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