Adobe Photoshop for Banner Ads

Duration: 1 Day

Objectives

Learn how to design web banner ads for various platforms and devices. This course will teach you how to use Photoshop in an efficient way to create designs for every device, market and ad space. You will also learn how to create and use templates. You can then hand over these completed prototype ads to be built by your web developer. This course is run as a private course so you are able to bring your own artwork or create your own ads during the session, if desired.

Pre-requisites

None other than basic IT competency.

Course includes

A comprehensive set of reference notes covering course topics, follow-up telephone support and, for training on Transmedia premises, lunch and refreshments.

Course outline

Introduction

  • Types of banner ads
  • Banner dimensions and sizes
  • Storyboarding your ad

Creating your ad

  • Vector vs pixel based ads
  • Designing for various platforms
  • Creating artwork from scratch
  • Reusing existing artwork
  • Working with text in Photoshop
  • Using shapes
  • Using effects to enhance work
  • Image quality and size
  • Exporting your artwork

Preparing your ad

  • Working with the grid
  • Designing for smartphones
  • Designing for tablet devices
  • Designing for the desktop
  • Creating the wireframe

Optimising your ad

  • Using a strong call to action
  • Creating a sense of urgency
  • Tracking impressions and clicks

Live Chat

Course Dates

London CentralLondon GreenwichBristol

London Central

Dates Price Book Now
2020
20 Jan £295 + VAT Book Now
See more dates...
All our courses run in London and Bristol, or can be tailored to requirements at your own offices. For alternative dates, please email or call us on 0208 269 4260
All prices are per person and are subject to VAT
15% discount for groups of four delegates.
10% discount for groups of three delegates.
(This offer applies for delegates on the same public scheduled course on the same date.)

Exams and Certification

The knowledge gained on this course is a valuable contribution towards passing the Adobe® Photoshop® ACE Exam, allowing a successful candidate to become an Adobe Certfied Expert in Photoshop.


"Excellent. The right pace, the right style- great overall!"

Goldsmiths University of London

"Concepts were explained clearly - very much so. What a great instructor! "

Jason Mather

"Our trainer worked at a great pace and was very easy to understand."

Clarks International



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